Case New Holland asked Lextant to improve precision farming displays, helping farmers create profit and efficiency.
Uncover the Truth
We used home visits determined what farmers desired from the precision farming experience. We then developed a design concept that embodied the desired experiences.
Clarify the Path Forward
The design concept was actualized so that usability testing could be conducted to validated the final design.
Get the Results
We helped develop next-generation display technology for sprayers, combines, and tractors that could be used globally.