From Farm to Global Table

Case New Holland (CNH) identified a need to redesign the control displays for their agricultural Precision Farming and Guidance products, as well as the current Machine Controls.

Through home visits, Lextant executed qualitative research to discover and identify end users’ needs, wants, desires, and aspirations with regard to the two displays. These insights were used to inform the redesign of the displays.

The design concept was actualized so that usability testing could be conducted to validated the final design.

Simplifying DIY Installs

Challenge

Hunter stands by its five-minute installation guarantee but needed Lextant’s help to improve the user interface for Hunter’s Home Comfort thermostats.  The goal was to ensure customer installs could proceed quickly and easily.


Action

Lextant worked with Hunter Fan to create an innovative user interface for its next-generation thermostats. A detailed usability study evaluated the design’s effectiveness during actual installs. Lextant then defined key areas to meet customer needs and improve the install experience.


Result

  • Lextant delivered concrete design recommendations to provide customers with an intuitive, easy-to-follow experience.
  • The new design was so good that it helped Hunter Fan secure an exclusive partnership agreement with major retailer.

Customer satisfaction with the install process went up dramatically.