Innovative Urban Planning that Attracts Millennials

Client KAUFMAN

Project EXPERIENCE-CENTERED URBAN PLANNING AND DEVELOPMENT

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OVERVIEW

Lextant crafted the future of mixed-use development for Columbus as an emerging market for millennials.

01 THE CHALLENGE

Columbus ranked as the #5 best city for millennials in 2017, and the city wants to improve that number. Kaufman Development plans to create an ideal mixed-use development geared towards millennials. Lextant was tapped to provide insight on how to make it happen.

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02 THE RESPONSE

Lextant and Kaufman co-facilitated workshops with community influencers to cultivate ideas and identify spaces and uses that would appeal to a millennial audience.

03 THE RESULT

Lextant gained unique, forward-thinking, and impactful mixed-use development strategies. Kaufman tailored their design and community plans to millennials’ desired experiences. With Lextant insights, Kaufman influenced the Columbus regions’ urban planning geared towards attracting millennials

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